BizzOffers is positioned with a 120-day cookie. That means if a user clicks your affiliate link,
you can still receive commission if they complete the tracked conversion within 120 days.
This is a strong fit for SaaS/app buying behavior, where users often research, compare alternatives, and delay purchases.
The important nuance: cookie length helps, but attribution can still be affected by last-click overwrites,
cross-device journeys, and privacy/tracking blockers.
Cookie window: 120 days
Best fit: research-heavy funnels
Typical model: last eligible click
Overwrite risk: competitor comparison clicks
Risk: cross-device + privacy tools
| Tracking element |
What it means |
What affiliates should do |
| Cookie duration |
The referral can be credited if the user converts within 120 days of clicking your affiliate link.
|
Monetize with content that converts over weeks: reviews, alternatives, pricing, and setup/how-to pages.
|
| Attribution model (practical behavior) |
Most affiliate tracking systems behave like last eligible click within the cookie window.
If a user clicks another affiliate link later (still inside 120 days), attribution can be overwritten.
|
Reduce “comparison wandering” with decisive CTAs, clear feature proof, and objection handling (pricing, device support, setup steps).
|
| Cross-device risk |
If a user clicks on one device (mobile) and purchases on another (desktop), the cookie may not transfer, which can break attribution.
|
Optimize for same-device conversion: fast mobile pages, strong CTAs, and “buy now” pathways for high-intent visitors.
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| Tracking blockers / privacy |
Ad blockers, strict browser privacy settings, cookie clearing, and some in-app webviews can prevent tracking.
|
Use direct links (minimal redirects), avoid aggressive link shorteners, and keep the content-to-offer path clean and fast.
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| Conversion definition |
BizzOffers supports different deal types (CPA/RevShare/Hybrid), so the “conversion event” can vary by offer (purchase, paid subscription, qualified action).
|
Always confirm the exact counted event and any validity rules (refunds/chargebacks/holds) inside your dashboard for the specific offer.
|
Best pages to monetize a 120-day cookie
- Review pages (“is it legit”, features, pricing)
- Alternatives / vs pages (high-intent comparers)
- Setup tutorials (reduces buyer friction)
- Use-case pages (“best for parents”, “best for X goal”)
What most commonly loses attribution
- User clicks multiple comparison sites (last-click overwrite)
- Cross-device purchase (cookie doesn’t carry)
- Privacy tools block cookies or strip referrers
- Unclear funnels (too many steps → more chances to lose the user)
Simple example:
User clicks your BizzOffers link on Day 1 → researches for two weeks → buys on Day 20 → still within 120 days → eligible for tracking.
If the user clicks a different affiliate’s link on Day 18, the later click may overwrite attribution (so make your path to purchase decisive).
Affiliate takeaway: BizzOffers’ 120-day cookie is a real advantage for SaaS/app funnels with long research cycles.
Your biggest attribution risks are still practical ones: last-click overwrites, cross-device buying, and privacy blockers.
Win by building high-intent pages (reviews/alternatives/tutorials) and keeping the journey clean and decisive from content → checkout.