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Affshares

Affshares is an affiliate program specializing in promoting online casino brands, offering affiliates competitive revenue share models and performance-based commissions. Powered by the Cellxpert platform, it provides advanced tracking tools, real-time reporting, and a user-friendly interface for affiliates. With a minimum payout of $50 and a 30-day cookie lifetime, it caters to a wide range of partners seeking to monetize gaming-related traffic effectively

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Category
Gambling
Rating
8.0 / 10
Commission
Up to 40%
Commission Model
RS
Cookie Duration
30 days
E-Mail
support@Affshares.com
Software
Cellxpert

Affiliate Program Overview

Commission Structure

Cookie Duration & Attribution

Target Market & Languages

Payouts & Payment Methods

Affiliate Approval Requirements

Key Highlights

1. Commission Structure: 8/10

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  • Strengths: Offers revenue share, CPA, and hybrid models, aligning with affiliate expectations. Commission rates are competitive within the gambling niche.
  • Weaknesses: Lack of upfront clarity about percentage ranges may deter some affiliates.
  • Sources: Industry benchmarks and feedback suggest competitive terms​​

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2. Cookie Duration: 7/10

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  • Strengths: A standard 30-day cookie duration is provided, ensuring reasonable tracking time.
  • Weaknesses: Competing programs offer longer durations, which could enhance affiliate earnings potential.
  • Sources: Comparison to industry norms​

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3. Licenses and Regulations: 8/10

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  • Strengths: Affshares partners with regulated online casino brands in reputable jurisdictions like Malta and the UK.
  • Weaknesses: Limited transparency about all partnered brand licenses.
  • Sources: Feedback from affiliates and partner reviews​

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4. Payout Process: 8.5/10

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  • Strengths: Low $50 minimum payout threshold, reliable monthly payouts, and common payment options like e-wallets.
  • Weaknesses: Greater diversity in payment options (e.g., cryptocurrency) could improve flexibility.
  • Sources: Affiliate reviews​

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5. Geographical Target Market: 7/10

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  • Strengths: Focused on regions with high online gambling activity, maximizing potential reach in profitable markets.
  • Weaknesses: High competition in primary markets may limit opportunities for newer affiliates.
  • Sources: Analysis of primary markets​

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6. Tracking Software: 9/10

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  • Strengths: Powered by Cellxpert, a reliable and user-friendly platform with excellent tracking and reporting capabilities.
  • Weaknesses: Limited details about API integration may restrict advanced users.
  • Sources: Affiliate testimonials and software reviews

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7. Marketing Tools and Support: 8/10

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  • Strengths: Provides a good variety of banners and landing pages, as well as dedicated affiliate managers.
  • Weaknesses: More customizable marketing tools could benefit diverse audiences.
  • Sources: Affiliate feedback​

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8. Reputation and Trustworthiness: 7.5/10

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  • Strengths: Generally positive reviews, partnering with trusted brands in the casino industry.
  • Weaknesses: Transparency about program details could be improved.
  • Sources: Reviews on industry websites​

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9. Conversion Rates: 8/10

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  • Strengths: High-converting offers due to reputable brands and targeted campaigns.
  • Weaknesses: Requires affiliates to deliver quality traffic, which may be challenging for beginners.
  • Sources: Analysis of industry benchmarks​

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10. Program Flexibility: 8/10

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  • Strengths: Offers hybrid commission models and negotiable terms for high-performing affiliates.
  • Weaknesses: Negotiability might not extend to smaller affiliates.
  • Sources: Affiliate reports​

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11. Transparency and Reporting: 8/10

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  • Strengths: Clear and detailed analytics provided via Cellxpert; easy-to-navigate dashboard.
  • Weaknesses: Transparency on revenue share percentages could be better.
  • Sources: Platform reviews​

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12. Exclusive Offers and Incentives: 7/10

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  • Strengths: Regular offers with competitive deals for affiliates.
  • Weaknesses: Lack of standout bonuses or first-time incentives for affiliates.
  • Sources: Platform analysis​

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13. Legal and Compliance Factors: 8/10

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  • Strengths: Compliance with GDPR and international regulations, ensuring trust and legality.
  • Weaknesses: Limited documentation of compliance practices.
  • Sources: Affiliate feedback and program policies​

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14. Brand Recognition: 8.5/10

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  • Strengths: Partners with recognized and popular online casino brands, boosting conversions and trust.
  • Weaknesses: Lesser focus on new or emerging markets could restrict growth opportunities.
  • Sources: Affiliate testimonials and brand reviews​

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15. Technical Integration: 7.5/10

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  • Strengths: Compatible with most websites and content management systems.
  • Weaknesses: Limited details on advanced integration options like APIs.
  • Sources: Platform feedback​

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Overall Rating: 8/10

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Affshares is a reliable and competitive affiliate platform, particularly strong in tracking accuracy, commission structures, and market reach. Some areas, like cookie duration, advanced integrations, and transparency, could be improved to attract a broader audience.

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Revenue Share

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Affshares primarily operates on a lifetime revenue share model, typically ranging between 20% and 35% of net gaming revenue.
Commission levels depend on:

  • Brand promoted
  • Player value and retention
  • Affiliate performance tier

Affiliates earn recurring commissions for as long as referred players remain active.

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Cost-Per-Acquisition (CPA)

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CPA deals may be available for selected brands or regulated markets but are not publicly advertised. CPA availability and rates must be confirmed directly with an affiliate manager.

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Hybrid (CPA + Revenue Share)

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Hybrid commission structures are uncommon and offered only in specific cases for approved partners.

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EUROPE

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Europe is the core market for Affshares, particularly the UK and other regulated jurisdictions where Genting brands hold strong licenses and recognition.

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USA / Canada

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North America is not a primary market for real-money online casino or sportsbook products under Affshares.

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APAC (Asia-Pacific)

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APAC is a limited market, with availability depending on brand strategy and local regulation.

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LATAM (Latin America)

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Latin America represents a secondary opportunity, subject to regulatory developments and brand expansion.

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MEA (Middle East & Africa)

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MEA is a niche market with limited availability. Affiliates should target cautiously and only where brands are officially licensed.

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